Copyright : amasterpics123 / 123RF Stock Photo

Omni-channel gaming firm Playtech has announced a new link-up with sports betting operator Retabet, as it seeks to deepen its roots across Europe.

As a result of the partnership with the Spain centric organisation, Playtech is to offer an exclusive casino platform, alongside its live casino suite, to Retabet customers.

Playtech is set to provide Retabet with “a tailored suite of established, high-performing games combined with a variety of innovative new titles,” in addition to further technology and data driven services.

Customers using the Retabet.es portal will be able to utilise a range Playtech slot and casino games, such as blackjack, roulette and live offerings.

Xabier Rodriguez-Maribona, Retabet CEO, said of the new agreement: “Being a podium position sports betting retailer in Spain and having a profitable growth strategy, we have been waiting for the optimum timing to launch our casino product.

“Our proprietary retail solution is top of the range, and we wanted to supply our clients also a top-quality casino product in our fast growing online and mobile distribution channel.”

Lauded as the “latest major European operator” to align with Playtech for online casino services, it follows entry into the Swedish market earlier this year, as well as the launch of the first regulated casino in Poland at the end of 2018.

Mor Weizer, Playtech CEO, commented: “Playtech has a strong track record of working hand-in-hand with its licensees, ensuring they are at the forefront of innovation in regulated markets in Europe and across the globe.

“This deal is a prime example of our strategy to partner with, and invest in, the leading brands, and we look forward to working with Retabet to bring our top-quality casino content to the Spanish market.”

CasinoBeats recently spoke to Anthony Evans, vice president of product strategy at Playtech, about its multi-studio strategy and the plus points of releasing titles as part of a series, as well as taking a deeper look into its latest release, Sky Queen.

To read the entire interview, click here.