MGM Resorts International and Roar Digital, the joint venture between MGM Resorts and GVC Holdings, has gone live with its BetMGM mobile sports betting app across West Virginia with the official launch taking place at The Greenbrier mountain resort. 

The app sets out to offer a unique set of product features including in-app, live streamed sports events from around the world. Available for download on both iOS and Android as well as accessible via desktop, BetMGM leverages an exclusive betting engine that allows fans to place bets quickly and with ease. 

Sports bettors will also have access to a wide assortment of betting markets, including football, basketball, baseball, hockey, golf, soccer, tennis and combat sports.

Scott Butera, President of Interactive Gaming for MGM Resorts, commented: “We are pleased to be operating in West Virginia and partnering with The Greenbrier, a historic grand hotel and one of the most storied landmarks in the United States.

“Sports betting represents a significant opportunity for the MGM Resorts-GVC joint venture; we look forward to bringing our best-in-class mobile technology to additional states where mobile gaming is approved.” 

Roar Digital CEO Adam Greenblatt added: “We know the passion for sports in West Virginia, which is why we’re launching BetMGM with the very best features and promotions already up and running. West Virginians will notice the care we’ve put into making this a mobile betting experience for die-hard sports fans and novices alike.”

Welcoming the choice of launch venue was Greenbrier President Jill Justice. “We are thrilled that BetMGM is coming to West Virginia and couldn’t be prouder that this tremendous brand is launching at The Greenbrier,” she said. “West Virginia sports fans are going to love this app as much as they love visiting us here at America’s Resort.”