Gaming test laboratory and product compliance consultancy BMM Testlabs has announced the appointment of Michael Price as its newest Senior Director, Tribal Services.

In his new role, Price will serve as the strategic leader where his responsibilities will include overseeing the direction, integrity and overall effectiveness of BMM’s Tribal Services division.

Regarding his appointment, Price stated: “There’s never been a more exciting time to join BMM. BMM’s commitment to innovation, industry advancement, education, and tribal advocacy are well-renowned across the industry. I’m looking forward to leading BMM’s mission in supporting the industry’s growth and tribal sovereignty.”

Price brings over 20 years of experience in tribal operation, with more than 10 years of experience specifically working within gaming’s independent testing laboratory sector. 

Moreover, throughout his career he has also held various leadership roles which include Director of Tribal Development, Casino Design Manager, and WAP Client Services Manager.

Travis Foley, COO and EVP, North America, concluded: “Michael is a high-caliber professional who demonstrates strong business acumen. He has made countless contributions to gaming’s tribal sector, and we look forward to him leading our tribal operations. 

“As an integral member of our senior leadership team, we are confident that his broad array of experience and proven expertise in tribal gaming will help us continue to strengthen our relationships across the industry.”