Online gaming software developer EvenBet Gaming has rolled out a new poker network across South and Latin America, enabling its growing group of operator-partners to target players in established igaming jurisdictions such as Colombia, with further expansion soon to follow across Peru, Argentina and Brazil

Early adopters, including Apuesta Rapida, MiJugada and online casino JugarPrimero, have already been operating the firm’s omnichannel platform, which offers over 32 different games types. Eight standalone poker rooms and casino operators have joined the new network, with several more deployments scheduled for January alone. 

Featuring individual online poker projects, alongside existing casino and sportsbook partners, the network’s flexibility is, said the firm, generating proven traction across the igaming spectrum, with everyone from start-ups to established operators already successfully integrated.

EvenBet’s technology and functionality allow for a simple API integration, with other features including a seamless wallet and a full user database, all founded on a continually upgraded and localized UI. In addition, the company’s poker rooms have a flexible front end which allows them to be customized to any operator’s specific branding.

Dmitry Starostenkov, EvenBet Gaming CEO, said: “This landmark launch puts the exclamation mark on a year of highlights for EvenBet. The new network seamlessly scales and fits with all types of project – for example, increasing revenue for existing casinos, while also providing sufficient liquidity for any new players on the market. 

“It’s an exciting and ambitious mission, as we bid to become the number-one poker software supplier for South and Latin America, especially as regulation rolls out in countries like Peru, Argentina and Brazil. Our first operators are already up and running with their poker room, while the initial feedback that we’ve received at summits, such as SAGSE Buenos Aires, has been hugely encouraging.”

He added: “We’ve recently reached another milestone with over 80 clients’ projects now active worldwide across established and emerging markets, demonstrating a remarkable 400% growth rate in just three years and optimizing the vertical for a huge continent of loyal and enthusiastic poker players. It all underscores our determination to diversify both the product and platforms of industry leaders across the globe, boosting engagement and retention for operators as we go.”