GVC Holdings has announced an extension of its partnership with igaming content provider Skywind Group to encapsulate more brands in its portfolio.
Launching gaming content earlier in the year via GVC’s bwin, PartyCasino and Sportingbet brands in selected regulated markets, the collaboration now sees games go live through the Ladbrokes, Coral and Gala entities.
Paris Anatolitis, GVC’s marketing director for casino, said of the deepened partnership: “We are delighted to extend our collaboration with Skywind who are a hugely valuable and innovative partner.
“Our mission is to provide our customers with nothing short of the most engaging and comprehensive portfolio of games available anywhere in the market. The launch of this exciting content is another important milestone on that journey.”
The expansion of the partnership now means more of GVC’s customers will now be able to access content from the Skywind portfolio, which contains in excess of 200 games.
Among those included as part of the deal are franchised-themed video slot titles CSI: Crime Scene Investigation, Resident Evil and the recently launched The Magnificent Seven as well as Skywind exclusives such as the upcoming Pirate On The Edge.
The deal also sees GVC granted access to a selection of Skywind’s progressive jackpots that support multiple contribution levels, including their worldwide jackpot network.
Furthermore, the global gaming and sports betting organisation is to also integrate Skywind’s bonus coins reward, daily, must-go and split jackpots, among a range of other player engagement tools.
Oren Cohen Shwartz, managing director at Skywind, commented: “Partnering up with GVC is the natural step for us in entering regulated gambling markets around the world. In just over six months, we have managed to build a strong partnership, rolling-out our premium video slots games at bwin, PartyCasino and Sportingbet, across markets.
“I am excited that Ladbrokes, Gala and Coral players will now also be able enjoy the many proven engageable games we offer.”
