Gambling tech firm Playtech has sealed a pair of distribution deals as it adds Red Rake Gaming and Gamingtec to its partnership network.
The deal with the former, which lauds the agreement as a “a landmark partnership,” will see Red Rake’s games become available through the Playtech Games Marketplace platform.
“The partnership with Playtech is an important collaboration for Red Rake Gaming, giving significant opportunities in enhancing our regulated market reach” said Nick Barr, managing director for Red Rake Malta.
“Playtech are one of the most renowned providers in the industry and through their Playtech Games Marketplace product, operators will now be able to furnish their existing offering with our top performing content.
“We are looking forward to working closely with Playtech and their significant client portfolio in delivering our extensive portfolio of high engagement and localised content across the globe”.
James Frendo, casino director at Playtech, added: “We’re thrilled to be adding Red Rake Gaming to our growing list of distinguished content partners.
“The seamless integration provided by Playtech Games Marketplace gives developers the opportunity to deliver their content to audiences in regulated markets worldwide, and we are confident that Red Rake Gaming’s highly innovative content range will be a big hit with operators and audiences the world over.”
Furthermore, the deal with Gamingtec will see Playtech’s live casino and slots be integrated into the gaming platform provider’s Core platform, bolstering a games suite which already boasts 10,000 titles.
Anastasiia Dylevska, casino product manager at Gamingtec, noted: “Playtech is an industry pioneer, a technological leader and one of the biggest names in online gaming, so we’re thrilled to partner up. But for us, it’s really about offering our clients’ choice because that makes their lives easier.
“Our mission is to provide the most flexible, bespoke gaming solutions available, and now clients can choose from a portfolio of games that is among the biggest in the industry.”
The deal, says Gamingtec, reinforces a strategy of forming partnerships with leading suppliers within the industry, as well as ensuring that content remains up to date.
Liam Mulvaney, commercial director at Gamingtec, commented: “The deal with Playtech shows our commitment to partnering with industry leaders, while at the same time supporting and nurturing some of the most exciting new startups in the gaming space through enabling technology like the Core platform. We’re thrilled to be working together and hope it’s the start of a long and fruitful relationship.”
“We are very happy that Gamingtec has chosen Playtech as its technology partner, highlighting the continued strength of our casino and live casino games offering”, said Frendo.
“Playtech’s innovative and entertainment-led games portfolio is a powerful offering for potential partners, and this is a great example of our commitment to partnering with the right companies to bring great content to new and growing markets.”
